32 Store Manager jobs near Zephyr, Ontario, Canada

About Stoeger Canada:

Founded in 1977, Stoeger Canada is the exclusive importer and distributor of commercial, law enforcement and military products lines for the Beretta group of companies. Stoeger Canada is owned and operated as a wholly-owned subsidiary of Beretta Holdings - leading 500 Years of outdoor exploration, dynamic growth, diversification, and globalization. Beretta Holding S.A., through its powerful brands, has been a staple within the hunting, sporting, and defense community for centuries. It’s a remarkable story that begins in 1526 when Mastro Bartolomeo Beretta from Gardone sold 185 harquebus barrels to the Venice arsenal for 296 ducats.

Job Description:

Reporting to the General Manager, the Marketing Manager is responsible for the entire marketing lifecycle - the planning, execution, evaluation, and reporting - of the complete suite of Beretta group companies and products in Canada, all while maintaining their respective brand identities. With a focus on customer reach, acquisition, conversion, retention and loyalty, the Marketing Manager will liaise with both internal and external related parties, with a committed focus on driving sales revenue and market share.   

Position Summary:

Marketing which includes but is not limited to:

o  Trade Show and Exhibition coordination and execution in harmonization with Sales Managers and agency-based manufacturers sales representatives.

o  Creative development for different media channels, including collateral for magazines, online, newsletters, press, TV, etc.

o  Create promotional materials, including point-of-sale displays, signage, giveaways.

o  Development of product, company and other required presentations via PowerPoint or other vehicles as required.

o  Creative development of website and e-commerce content.

o  Plan, create, and execute product launches, coordinating cross-functional teams to ensure seamless execution from concept to launch, ensuring the successful rollout of new products.

o  Plan, create, and develop campaigns, contests, draws, and rebates.

·      Coordinated, created, and updated all contracts and marketing media for magazines, digital, radio, and television.

·      Identify and cultivate relationships with key media outlets, influencers, and industry stakeholders to secure press coverage and endorsements.

·      Manage ambassador and affiliate programs. Negotiate Contracts. Continuously assess and optimize the programs to maximize their effectiveness and track performance.

·      Liaison with Outdoor Conservation Groups and non-profit organizations.

·      Manage, contribute, coordinate, and develop multiple social media accounts – content calendar.

·      Manage and grow Newsletter lists.

·      Support CRM (Salesforce) improvement initiatives and document control – Dealer Portal, Libraries.

·      In-store support for dealers with PK’s sales support, product placement, and presentation.

·      Organize, prepare, and attend Trade Shows and other exhibitions—Outdoor, Law Enforcement, and Military/Defence.

·      Day-to-day contact with sales manager and agency partners- collaboration, timing, asset needs, etc.

·      Collaborate with sales to identify growth opportunities and develop strategies to support key accounts and channels.

·      Maintain professional and product knowledge by attending educational workshops, reviewing professional publications, establishing personal networks, and participating in professional societies.

·      Oversee all aspects of public relations, including media relations and press releases, to maintain a positive brand image, convey messaging, and enhance visibility.

·      Create marketing programs to:

o  Increase sales volumes.

o  Increase public awareness/brand positioning.

o  Drive sales in categories.

·      Conduct market research and analysis to identify trends, competitive insights, and growth opportunities.

·      Design, manage, and grow E-Commerce efforts with third-party website developers – WordPress and WooCommerce.

·      Coordinate, manage, and motivate staff to complete tasks and work towards goals and objectives.

·      Track and analyze the performance of marketing campaigns and initiatives, using data to inform decision-making and optimize strategies.

·      Develop a marketing plan with forecasts and budgets.

·      Maintain accountability to deadlines, budgets, and branding standards.

·      Coordinate and collaborate with appropriate Factory personnel to maintain current brand expectations and ensure global directions are met.

·      Prepare and present presentations of products to dealers, buyers, and executive personnel.

·      Prepare reports of business transactions and keep expense accounts.

·      Implement special projects as assigned by the General Manager.

·      Other duties as assigned.

Qualification:

·      University/College Degree in Marketing/Event Planning/Graphic Design or related field or equivalent 5 years marketing experience.

·      Experience in Marketing/Planning/Graphic Design for 2 years.

·      Experience in Web design and E-Commerce for 2 years.

·      Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.).

·      Proficient in Adobe Illustrator, InDesign, and Photoshop, experience working with Vector and EPS files, and working knowledge of AutoCAD preferred.

·      Able to create magazine advertising, POP materials, press materials, catalogs, brochures, and other creative collateral.

·      Experience in CRM software - Salesforce.

·      Experience in social media and newsletter campaign development for Business.

·      Excellent interpersonal skills.

·      Excellent oral and written communication skills.

·      Ability to speak and present publicly in front of groups - interact with customers at exhibitions and range demonstrations.

·      Excellent motivating and negotiating skills.

·      Ability to analyze data for strategic improvements and growth.

·      Strong project and people management skills.

·      Creative problem solver and strategic thinker with a strong work ethic. Highly organized, able to prioritize multiple projects effectively, and work independently in a fast-paced environment.

·      Excellent knowledge of sales and marketing techniques.

·      Has a valid passport: with occasional travel in Canada, the USA and Europe.

·      A reliable vehicle: ability to commute to the Oshawa (HQ) office daily.

·      Available to work evenings and weekends, based on the needs of the business.

·      Valid PAL, Non-Restricted/Restricted Classification (can be acquired at time of hire).

·      A criminal background check and security assessment is required.

• ·      Bilingual (English, French).

Requirements

• Work Permit