Analyze market research data to improve business decisions or activities
Assist in product development
Conduct economic or commercial surveys to identify potential markets for products or services
Develop communication strategies
Direct the marketing strategies of establishments
Direct the production of educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
Establish distribution networks for products and services
Evaluate the marketing strategies used by establishments
Publicize activities, workshops, meetings and other events for fundraising or information purposes
Review written material, such as reports, briefs, speeches, presentations and press releases
Supervise staff
Develop promotional materials
Hire, train, direct and motivate staff
Manage contracts
Plan and control budget and expenditures
Direct and evaluate establishments and departments that publicize activities and events on behalf of businesses, governments and other organizations
Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
Advise clients on advertising or sales promotion strategies
Co-ordinate special publicity events and promotions
Prepare and/or deliver educational, publicity and information programs, materials and sessions
Maintain and manage digital database
Consult with clients after sale to provide ongoing support
Computer and technology knowledge
MS Access
MS Excel
MS Outlook
MS PowerPoint
MS Word
Area of work experience
Product development
Area of specialization
Public relations
Sales
Work conditions and physical capabilities
Attention to detail
Fast-paced environment
Personal suitability
Efficient interpersonal skills
Organized
Team player
Employment terms options
Shift
Morning
Employment terms options
Day
Health benefits
Dental plan
Health care plan
Support for persons with disabilities
Provides awareness training to employees to create a welcoming work environment for persons with disabilities
Support for newcomers and refugees
Provides diversity and cross-cultural trainings to create a welcoming work environment for newcomers and/or refugees
Support for youths
Provides awareness training to employees to create a welcoming work environment for youth
Support for Veterans
Provides awareness training to employees to create a welcoming work environment for Veterans
Support for Indigenous people
Provides cultural competency training and/or awareness training to all employees to create a welcoming work environment for Indigenous workers
Support for mature workers
Provides staff with awareness training to create a welcoming work environment for mature workers
Supports for visible minorities
Provides diversity and cross-cultural training to create a welcoming work environment for members of visible minorities
