ROLE: ACCOUNT MANAGER
TEAM: ACCOUNTS
LOCATION: TORONTO (HYBRID)
COMPANY OVERVIEW:
Salt XC is an agency driven by the philosophy of Experiential Commerce™, our unique framework for designing better consumer experiences that earn attention and drive action. We take an integrated approach that connects a brand’s consumer’s online and offline experiences through data, media and the memorable moments that drive brand transactions.
ROLE OVERVIEW:
Account Managers are responsible for overseeing small to large size programs, and the cross-functional teams that contribute to program development & execution. The Account Manager acts as a client advocate and works with internal departments to ensure that client needs are understood and satisfied. You may assist with selling-in programs, day-to-day program management, overcoming client challenges, collecting and analyzing data, and improving the overall client experience.
To succeed in this position, you should have exceptional communication and problem-solving skills. You should be resourceful, analytical, adaptable, and organized, with the ability to build rapport with clients.
This is currently a Hybrid work opportunity with 2 days in office required at our Salt Toronto Head Office.
RESPONSIBILTIES:
Client Relations
- Building relationships with clients based on trust and respect
- Producing and executing on behalf of clients with excellence
- Production & execution may require work to be performed in-field, or in the office, and will vary on a program-by-program basis
- Communicating with clients to understand their needs and deliver this information back to your direct manager and/or team
- Maintaining updated knowledge of client products and services
- Identifying and informing on industry trends
- Collecting and analyzing data to learn more about consumer behavior, before the program and afterward
- Acting as an extension of your client throughout the planning, execution, and wrap-up phases – always keeping your client top of mind.
Team
- Collaborate with internal Salt departments to facilitate client need fulfillment
- Work with your manager to develop a team of executors to support you where/when required
- Training, leading and managing Brand Ambassadors, Coordinators and/or Account Executives (program & team dependant)
- Liaising with your manager on a regular basis, ensuring they are aware of your activities, informed on client updates, and can support you as required
Financial
- Understanding agency pricing model
- Building small, medium & large sized program budgets
- Reconciling all sizes of program budgets; staying in close contact with the finance team as required
- Staying on budget in all circumstances, and ability to recognize when a budget may not be sufficient and communicating this to your manager
- Ability to review budgets with clients, providing detailed overview of budget breakdown and pricing rationale
- Supporting with driving business growth in an effort to reach objectives
Business Operations
- Overcoming challenges and making suggestions to improve processes
- Supporting teams and committees within Salt to create positive culture and test/implement new policies, processes and procedures
- Supporting your team with ancillary projects that support either the client or Salt on a daily basis
EXPERIENCE & SKILLS
- 4 - 5 years’ experience in the marketing industry, with experience executing experiential programs on behalf of a client
- Experience working with cross-functional and integrated agency teams
- Automotive industry experience considered an asset, but not required
- Exceptional verbal and written communication skills
- Adaptability and strong problem-solving skills
- Experience managing program budgets
- Excellent active listening skills
- Experience presenting in front of internal and external teams
- Ability to build rapport and collaborate with others both internally and externally
- Proven organizational & project management skills
- Understanding of consumer behaviours and industry trends
- Strong foundational technology skills – familiarity with O365, social. & digital media
- Passion for marketing and partnerships
SALT’S VALUE
- Salt of the Earth: We aspire to be good people. People who are humble, hardworking, honest and kind to one another. People who are fun to work with, who trust and are respectful of each other.
- Do What's Right: We don’t believe in taking shortcuts. We believe in doing what is right, not what is easy or expected.
- Earn It: We believe in rolling up our sleeves and not being afraid of hard work. We want to earn the respect of others, the results we deliver and the praise we receive.
- Make things Better: We aspire to leave things better than we found them and are always looking for a better way. Great ideas come from anywhere, they come from being curious, passionate, solutions-oriented people who care deeply about what we do.
- Seek Different Perspectives: We believe in embracing difference; the perspective it brings, how it challenges us, how it spurs creativity, and its ability to make us better.
