Company Profile:
Join one of the fastest growing companies in Canada! LawDepot is proud to be a seven-time Growth 500 ranked organization and a major player in the Global legal solutions industry. Our mission is to modernize the legal document creation experience by empowering people with fast, easy-to-use, and professional solutions. With over ten million satisfied customers worldwide, over two million monthly website visitors, and billions of dollars saved on legal fees, you will be joining a team that is truly making a difference. At LawDepot, we foster a collaborative and inclusive learning culture that values excellence and diversity. Apply today and become a part of our exciting journey!
Position Overview:
LawDepot.com is currently expanding and looking to recruit a Manager of Product Optimization in Edmonton, Alberta. Working with the Product Marketing team, you will have the responsibility of leading a talented group of Product Specialists, driving the team's growth and improving the usability of our online products. This is a full-time permanent position, working 37.5 hours per week in a hybrid work environment.
Primary Responsibilities:
- Manage a team of conversion optimization specialists working to develop interactive product questionnaires that allow users to customize legal documents without needing a lawyer
- Develop innovative strategies for increasing user engagement and retention
- Design process improvements for project workflow and execution
- Lead conversion optimization initiatives to achieve key business goals
- Collaborate with our Legal, Design, Development, Revenue Operations, and QA departments to drive the growth of key performance indicators (revenue, subscription renewals, conversion rate)
- Create and maintain product plans and roadmaps
- Use data analysis to inform decision making and identify areas of opportunity
- Train, coach, and mentor team members to develop a high-performance culture
- Review written product proposals, prioritize, organize, and provide direction
- Ensure that projects move smoothly through the development process
- Develop and update team writing guides and training materials
- Prepare hiring requests, interview, and select candidates for new positions
Knowledge and Skill Requirements:
- Post-secondary education in Communications, UX Writing, Business, Cognitive Psychology, Library Information Studies, or other relevant fields
- Proven track record of successfully managing projects and delivering in alignment with KPIs
- Experience with leading a team
- Excellent ability to communicate complicated information in a succinct way that all users can understand
- Strong written and verbal communication skills
- Understanding of User Experience (UX) writing, consumer psychology, online marketing, and conversion rate optimization (CRO)
- Ability to identify potential opportunities and innovative concepts
- Strong organizational skills and the ability to manage projects
- Ability to provide and receive clear and effective coaching and feedback
- Quality decision making and sound judgement
- Understanding of using Microsoft Excel (Pivot Tables, Visualizations, Formulas) and Google Analytics
- Ability to manage relationships and collaborate with multiple subject matter experts
- Software development knowledge would be an asset
Why You Should Join the LawDepot team:
- Excellent total compensation package
- Comprehensive health and dental benefits, plus an additional Health Care Spending Account
- Great work life balance (37.5 hour work weeks, flexible schedules, ability to bank hours)
- Three weeks paid vacation, plus bonus personal days
- Continuous learning opportunities, including LinkedIn Learning subscriptions and training budgets
- Company share plan
- Free catered lunches for the entire office
- Monthly social events for team members to enjoy (think axe throwing, rock climbing, board games, food trucks, trivia contests, and charitable activities)
- Casual work environment
- Personal offices for focused work and to have your individual space (plus collaborative workspaces for when you want to meet with the team)
- Free and easily accessible parking
- Southgate Mall, Whyte Ave, and Calgary Trail restaurants are only minutes away
- Hybrid working arrangements for that balance between getting work done at home and engaging with others in the office
How To Apply:
Please submit a resume and cover letter by email to career@lawdepot.ca or submit online via our Careers page at https://www.lawdepot.com/career
We thank all applicants; however, only those selected for an interview will be contacted.
